Working

No fluff. Just /brands that actually land.

Over the years, I’ve worked with founders across categories to build brands with depth, direction, and taste. The kind that feel right on day one - and hold strong in the fluid market.

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Hi, I'm Akshita!

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design today isn’t
just aesthetic, it’s
business-critical.

The Design Game

I believe great brands are built at the intersection of intent and identity. I care about smart decisions, scalable systems, and honest expression. From first insight to final file, I bring a mix of sharp thinking, empathy, and execution that helps teams move with confidence and taste.

I play the game differently—fair, collaborative, and bullshit-free. Because design deserves better than rushed briefs and unpaid pitches.

With 4+ years in brand identity and packaging, I’ve worked with fast-moving startups and founder-led brands to create design that cuts through noise and builds real connection. My work isn’t about trends — it’s about clarity, strategy, and story.

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My Approach, Process & What
You’ll Walk Away With

/branding

/packaging

/approach

Packaging is your silent salesperson. Whether it’s on a shelf or a scroll, it has one job — to make someone stop, pick it up, and say “this is for me.” The design needs to earn that moment.

/process

Product & brand immersion
Competitor & category scan
Messaging hierarchy
Structural exploration (if needed)
Packaging design (visuals + layout)
Adaptations for SKUs, formats, and print

/deliverables

Final packaging design (print-ready) , Visual variants for SKUs/product lines , Mockups for digital listings , Coordination with print vendors (if needed)

/who i
work with:

I work with founders across sectors—primarily at Pre-Seed to Series A stage—who are building consumer-facing brands with big ambition and sharp intent. Whether it’s launching from scratch or cleaning up what exists, I help turn scattered ideas into clear, compelling brand systems.

Early-stage, high-intent consumer brands. Pre-Seed to Series A.

Food & Beverages | Skincare & Beauty | Personal Hygiene | Kids’ Brands | Petcare | Restaurants | Cafés | Wellness Retreats & Spas | Gyms | Dance Studios | Travel & Experience | Co-working Spaces | Communities | Creator Collectives

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behind every /brand that sticks, there’s a process that works

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How It’s Done

Why It Works

What’s Different

A research-informed, narrative-first approach that positions your
brand to lead - not just compete.

LET'S BUILD SOMETHING BOLD. REACH OUT FOR COMMISSIONS, COLLABS, OR CONSULTS. LET'S BUILD SOMETHING BOLD. REACH OUT FOR COMMISSIONS, COLLABS, OR CONSULTS.
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Got a vision?Let’s make it real.

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akshita agarwal*

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